Just an Annotated Bibliography for this Course Blog
Annotated Bibliography Bhattacharyya, Susan. (2018). “Why TJ Maxx is focusing its growth plans on physical stores.” Retail Revolution. Digiday. Web. 3 February 2019. Retrieved from https://digiday.com/retail/tj-maxx-focusing-growth-plans-physical-stores/ . The author of this article is not described as she is most likely one of many staff for Digiday, which is a “ a division of Digiday Media, takes a global view of the media and marketing industries and confronts the truths in technology’s disruption of these industries. Digiday connects with its audience across web, email, podcasts, a quarterly magazine, a membership program and in-person events.” Its editor is Brian Morrissey. The intended audience is a global audience. The information in this article is about TJMaxx, a large retail chain, and its plans to set itself apart from other failing retail stores to keep alive in today’s market. Laskowski, Amy. (2013). “How Ford Became a Leader in Social Media.” Campus Life...